The Massachusetts Office of Travel and Tourism has created 90 new ads (90!!) to promote the Commonwealth as a tourist destination. Though prodigious, 90 seems an odd number. One wonders if there were ten more that focused on casinos. (ba-dum-bump)
All the ads open with a chalkboard that flips to reveal the message: There's so much to do in Massachusetts, we have to run a new ad every day.
It was tough for me to single out one, but I'm going to go with #9, Horseneck Beach. Scroll through the list and feel your own pangs of love and/or nostalgia.
I like the ads, but is someone in Mississippi going to notice the ads while watching an Everybody Loves Raymond rerun and plan a trip to Massachusetts because the Davis Mega Maze intrigued them? Yes, I think so, too.
If by chance you are from Mississippi and you're intrigued by reading this, you can order a Free Getaway Guide here. Maybe tomorrow we'll pitch a location to all you readers from Wyoming.
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